MacGuffin

MacGuffin explores ways of publishing the domestic interior in the Italian magazine Domus through a series of articles by Ettore Sottsass and photographs by Giorgio Casali projecting a new understanding of contemporary practices. ] Alfred Hitchcock developed a narrative technique known as the MacGuffin, a plot device to construct the central focus of a story that could easily disappear or vanish from the main narrative. Hitchcock referred to the MacGuffi n as “the thing that spies are aft er, but the audience doesn’t care,” the thing that seems important, but could end up being just anecdotal.

Volume Editors
Jasmine Benyamin, Kyle Reynolds, Mo Zell, Nikole Bouchard & Whitney Moon

ISBN
978-1-944214-28-9